Content Team Leader of the company's portfolio of International websites. Reporting to Product Director

• Oversee the production and maintenance of the company's subscription based international websites, ensuring the content is current, consistent, audience-appropriate and accurate.

• Guarantee the correct management and delivery of the team's prioritised tasks in the roadmap, manage the team's workload and the relationships with other  IT and production managers

Responsible for a portfolio of digital mobile products and for maximising their value. Reported to Product Director

• Primary liaison and link between stakeholders, business managers, UX and IT teams to make sure the goals are clear and aligned with business objectives

• Work closely with business and UX teams to plan product strategy and support product development cycle. Create product roadmaps, prioritise needs and map out project dependencies to design the development sequence. 

• Create and maintain the Product Backlog, prioritising and sequencing the backlog according to business value or ROI

NYC based head office, Digital Entertainment & Mobile Services

Responsible of the Madrid Office and  Spanish operations. Business development in Australia, France and Argentina. Reported to COO

• Implement new mobile payment solutions in B2C channels
• Manage new connections and migrations with international aggregators and carriers as well as day-to-day relationships
• Define and elaborate product profiles of new mobile services, including subscription process and billing logic
• Plan, launch and optimize mobile products coordinating the different departments involved: legal, development, graphic design and billing teams

• Coordinate with headquarters the launch of the Acotel's interactive agency in Madrid, including new hires and company legal/tax set up

Responsible for Acotel Interactive Spain, Mexico and South Africa content merchandising on both web and wap platforms. Reported to Country Mgr

• Manage the planning, implementation and maintenance of content and promotions on Spanish and international web and wap sites
• Coordinate and implement the editorial calendar on web and wap sites 
• Coordinate digital assets for ongoing campaigns and promos with legal and graphic design teams 
• Identify new content providers, negotiate new agreements
• Establish and maintain relationships with partners including major music labels

Multiplatform digital entertainment company based in Spain 

Development of new marketing plans and launching of new online products in Europe and USA. Reported to Corporate Content Manager

• Outline new web&wap product proposals to capture new users
• Define and implement online CRM and email marketing campaigns
• Analyse email metrics to improve open, click thru and conversion rates
• Coordinate with the media and design teams to carry out online advertising campaigns

Coordinate international product launches, web&wap and community activities. Reported to Corporate Content Manager

• Oversee subsidiary operations in UK, USA, Mexico, Spain, South Africa and Scandinavian countries
• Coordinate and implement the editorial calendar on Spanish and international web and wap sites
• Work closely with the graphic design, music, programming and development teams for new marketing campaigns

• Project Coordinator, Transport for London, London
• European Business Development Executive, AIG, London
• Account Executive, ByA, Franchise Consultants, Madrid

Final Project on Mobile Payments Graded 10

Marketing, organisation and digital planning
Marketing: Usability and SEO
Digital creativity and SEM
Digital current and emerging media
Social media marketing
E-Commerce

Specialization in Marketing